Sweetcatch Poke is a chain of five poke restaurants owned by Frank S. Vellucci, the most locations of any poke concept in Manhattan. Sweetcatch outposts are located in NoMad (66 Madison Avenue), Midtown East (642 Lexington Avenue), Midtown (Grand Central Station), TriBeCa (World Trade Center – Balcony Level), and Financial District (125 Maiden Lane).
Founded in 2016, Sweetcatch Poke is committed to serving an authentic Hawaiian representation of poke – sustainably-caught fish, cut into chunks, pre-marinated in traditional Hawaiian flavors, such as sweet sesame shoyu, that enhances the texture by making the fish firmer and keeping it moist, and served over a bed of warm rice, marinated kale or vegetable noodles. Led by Chef Kohei Kashida, protégé of celebrity chef Lee Ann Wong, esteemed chef David Bouley and sushi master Eiji Ichimura, Sweetcatch serves seasonal fresh and sustainably harvested salmon and tuna as well as organic tofu and roasted chicken for its bowls.
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